2021 Impact

The Hometown Project

In the 2021 election cycle, The Hometown Project produced 30+ voter facing videos and 30+banner ads concentrated in Virginia.

11+ Energizers supported 21+ local candidates in crucial races in their hometowns.

9 of those candidates were also supported by 6 additional Energizers that do not hail from Virginia. This portion of our 2021 program was part of the research study we conducted this year.

Energizers also helped Get Out the Vote with a compilation video showing their hometown pride and rallying voters to cast their ballots.